evernote web clipper for google chrome on ipad

If you’re ready to conquer the web and integrate “read it later” functionality into your content strategy, there’s not too much you have to do. Helping Users Save Articles to Read Later Plus, you already know they’re interested this is precisely the person you want spending more time with your content, growing an awareness of your brand.īonus? It will also increase your reach if they save it to a public platform like Pinterest or decide to share it after the fact.īesides, there’s always the chance a viewer does read it through the first time and still wants to save it, whether for research, future reference or note-taking. When someone saves your content, they’re almost guaranteed to interact with it more than once, and those are free impressions.

Just because they saw your article while glancing through their email or Facebook doesn’t mean they have time to read it right now.Īt this moment, a user saving your content for later is the best thing that could happen. They’re working, cleaning, side hustling and binging Netflix. “Hot damn!” they exclaim, “This is the best thing I’ve ever read! I’m going to remember it forever.”īut that’s not the world we live in all the time.

It’s nice when a reader stumbles across your blog post, infographic, landing page, etc.

In other words: optimizing your content for save for later reading. I’m talking about making sure your content works with read it later apps and other platforms used to save interesting headlines for later.

Because the internet is fast-paced, and your content has to meet readers where they are.

Because the internet is a connected place, and your content has to play nice with others.

And now, creating high-quality, relevant, informative and actionable content isn’t enough either. They say content is king for a reason – and I’m not a big fan of cliches, so that means a lot.īut having content isn’t enough. It’s what ranks you in search results, brings leads to your site, establishes your credibility, builds your brand awareness, and on and on and on. If you’re reading this blog, you probably already know that you need excellent website content.

Evernote web clipper for google chrome on ipad